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    Having explored the longstanding distillery of Wild Turkey bourbon in an episode of Visits, Hypebeast reunites with Associate Master Blender Bruce Russell to find out how the heritage instilled in the Gold Foil Edition has also influenced the design of the bottle and packaging.In a new installment of Unboxing, Russell begins by delving into the landscape that emblazons the canister. Exhibiting a look that is “completely unique in the [Wild Turkey] category,” it features hand-drawn illustrations by artist Brendan Lamb, which draw inspiration from the marketing style of the ‘50s and ‘60s to bring to life a story of the legendary turkey hunt that gave the brand its name.Within the landscape image printed onto the canister, fans will be able to spot a cabin with two chimneys that represents the distillery’s Station Master house as well as several subtle tributes hidden in plain sight, such as a tiny bottle of a Wild Turkey 101 on a tree stump.After dissecting the outer of the cylindrical canister, Russell then reveals the bottle in a deep brown compartment that noticeably complements the rich tones of the 16-year old Kentucky Straight bourbon whiskey at 120 proof. Paying homage to Wild Turkey’s array of archival bottles – including the original Gold Foil Vintage from its 1985-1995 production – whilst also creating its own visual language, the bottle boasts a slightly more sculpted silhouette and a new label that introduces the Austin Nichols Archives series.The opposite side of the canister lining comes wrapped in luxurious gold foiling. At the center, a replica of the original Gold Foil Vintage bottle label is embossed beside Russell’s handwritten signature, commemorating his first solo release for the brand. Emphasizing the rarity of the release, he says, “With this Archives release, you’re not only collecting a bottle or a piece of limited-edition art, you’re collecting a piece of history.” View this post on InstagramA post shared by HYPEBEAST (@hypebeast) Watch the full Unboxing episode in the above. You can now shop the Wild Turkey Gold Foil Edition online, retailing for $400 USD.DISCLAIMER: We discourage irresponsible and/or underage drinking. Drink responsibly and legally.

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